Common Myths about Mobile Apps that could be ruining the chances of success
The
world doesn’t seem fair to those who invested their time, money and
ideas into launching an app which still ended up crashing and burning
as it lay untouched and unvisited on the app stores. And then there
could be their competitors, who are enjoying large number of
installations, huge traffic and better profits.
There
are times when money, tactics or even a recognized name behind an app
fails to put its influence on its success because at the end it could
only come down to one thing, maybe the app
developers were putting their faith in some
mobile app myths that became the reason of such failure.
To
avoid falling into the traps of such myths, it is necessary that
individuals, start-ups and companies makes sure that their choice of
app developer is
not walking on the same road:
Myth: Launch day is the doomsday:
An
app is not like a music video, a movie or the last instalment of a
fantasy series that will decide on the success or the failure of the
app, in a day. In videos, movies and books, the margin of error is
nix. Once it is out, it’s gone. There is nothing the singers or
writers can do to take it back to rectify their mistakes–despite
their millionaire status.
Apps
are different though. When the developers believe the launch day to
be the ultimate day of outcome then they are already signing up for
failure. In truth, launch day is the first step to making an app
great. After the launch, we get to learn the weaknesses and rectify
it pronto. Not only that, but all the new features, new partnerships
and other new ideas come after the launch.
Myth: Great Features Means a Successful App:
Too
many cooks spoil the broth, even if these cooks are expert at what
they do and supervise the kitchen of five-star hotel around the
world. It’s okay to get excited over ideas about new features but
never fill your app with too many of them at once.
Just
one great feature is enough to skyrocket the traffic towards the app,
but if the features are filled to the brim it could become a hard
pill to swallow and eventually lose the interest of the mobile users.
Myth: People Are Not Downloading Anymore:
If
90 billion mobile app downloads last year are a small amount then
this myth is right and people are not downloading apps anymore.
However 90 billion is not a small number and hence this myth is not
true.
Since 2014, the stats have only risen when it came to number of apps
download. And now that cloud and large memory devices are readily
available, people will always make space for a new app. At least this
number is not going down in the next two years. If you are business
owner looking to stay ahead of the game and make your mark in the
digital environment, get in touch with an App developer in Sydney to
get started.
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