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4 Ways to Build Social Media Strategy For your Personal Brand


You can achieve social media success and also brand awareness by promoting yourself. It's called personal branding and many bloggers and industry leaders use this in order to promote themselves and be recognised as a credible source of information. Even SEO Consultants Sydney uses personal branding to reach out to more people and help them out with their optimisation. 
SEO Consultants Sydney

Personal Branding

You are a Brand. Surprisingly, yes you are and if you think you have something useful to share, then you should and you'll find yourself a success. Personal branding is the process of managing and optimising the way that you are presented to others. And social media is one of the keys (if not the biggest key) to managing your personal brand online.
There are many options you can do this and like mentioned social media is your key option here. Social media accounts such as Twitter, LinkedIn, and Google+ are usually in the top rankings so make sure you have those social media accounts.

Benefits of Personal branding

  • A steady stream of ideal clients
  • Rewarding partnerships
  • Leadership opportunities
  • Greater mindshare
  • Association with a market niche
  • Greater credibility
  • Recognition and prestige
  • Higher perceived value
    SEO Consultants Sydney

How to build your social media with personal branding?

1. Be an expert.

Choose areas where you excel and set up your profile around it. Try not to be too broad or an expert on everything. The best way to optimise is to target specific areas.

2. Keep the same name, profile, pic, imagery, and look across your social profiles

Consistency is vital. Make sure that every social media profile you have are the same or matches up with each other. having a consistent profile makes you easier to find and remember.

3. Post every day to your most valued social profiles

Your audience wants to hear from you. Make sure that you post regularly and it is something your readers will find interesting or valuable.

4. Engage with them

Group chats, community and forums are great places to actually engage with your readers and become trustworthy and credible to your readers.
If you need more ways to optimise your personal brand, then contact SEO Consultants Sydney. They can provide excellent services for your personal brand and even to other optimisation needs you may have.


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