Check your Site before getting any SEO
Most
website owners and usually new ones think that anyone can do SEO and
it is easy. But there are many things to consider before doing so.
Depending on the platform where you built your site, SEO can be
easily implemented or not. This, in turn, leads to bad SEO which is
usually done crudely or with no proper goal and strategy. That's why
before SEO Consultants Sydney
take your website, an SEO audit should be done first.
What is an SEO Audit?
And
SEO audit is a thorough analysis of a website to evaluate whether
it's search engine friendly and visibility or not. it's a complex
process in order to determine the site's current optimisation.
In
most cases, when a skilled SEO consultant checks a website they can
easily spot on what is wrong with the site's optimisation but that's
just the surface, the SEO audit provides a better report of what is
the site's condition.
You
can do it yourself if you want to provide better context when
discussing your site's SEO with the consultant by using Google’s
‘text cache’.
The
text cache is different to the full cache you see in the search
engine pages because Google excludes graphics and any aspects of the
page it doesn’t read or index. As you can see, it's quite useful
but not as thorough as what consultants can provide but it's a good
start.
To
view the text cache simply copy the URL below into your browser and
replace www.abcdefg.com with your home page URL or any other page you
want to analyse.
The
result can be quite shocking depending on how you did your current
SEO but this can provide you with a better view of what is going on.
From this, you can try fixing the issues yourself or hire SEO Consultants Sydney to make a
thorough analysis and draft the right SEO strategies to improve your
website's current status.
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